LVMH- Leader of Luxury

If you deeply appreciate and love what creative people do and how they think, which is usually in unpredictable and irrational ways, then you can start to understand them. And finally, you can see inside their minds and DNA
– Bernard Arnault, Chairman and CEO, LVMH.
LVMH Moët Hennessy – Louis Vuitton S.A. (LVMH) is the world’s leading luxury goods conglomerate. With international retail network of more than 1,700 stores, LVMH makes huge profit of over €1668 million annually. Led by a dynamic leader Bernard Arnault, LVMH developed capability in building not just recognizable brands but “Star Brands”. LVMH’s philosophy of extraordinary quality and staying at top position in any area it chose to operate earned it the title of the leader of the luxury goods industry.
The LVMH group was founded in 1987 as a result of the merger between Moët Hennessy and Louis Vuitton, which created the world leader in luxury goods. The merged companies had a legacy behind them and were over a century old. LVMH include most sought after luxury brands like Louis Vuitton, Donna Karan, Fendi,Loewe, Celine, Kenzo, Marc Jacobs, Givenchy,Thomas Pink, Pucci, Berluti, Rossimoda, Stefanobi etc. LVMH is always a global player in the spectrum of star brand perfumes and cosmetics, with the major French houses of Christian Dior, Guerlain, Givenchy and Kenzo. In addition to these world-renowned brands, they have also included “BeneFit Cosmetics34” and “Fresh35”, two young highly innovative and rapidly growing American
Companies.
The Watches & Jewelry business group held a portfolio of leading watches and jewelry brands with clear and complementary positioning: TAG Heuer, the world leader in prestige sports watches and chronographs and Zenith, a high-end watch maker famous for its El Primero movement are the most prominent among them. A star among stars, the first high-fashion watch from Zenith is absolute elegance and the ultimate luxury: a tourbillon movement adorned with high-caliber pure diamonds and a total weight of 9.8 carats. It is indeed a gift for women who love the most luxurious star brand.
The retailing businesses developed within LVMH were present in Europe, North America and Asia. They operated in two segments: distribution to international travelers, which was the business of Duty Free Shops (DFS) and Miami Cruiseline, leaders in their markets, and selective retailing concepts represented by Sephora, and Le Bon Marché, a prestigious Parisian department store.
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Tags :Bernard Arnault, Louis Vuitton, LVMH, TAG Heuer, Zenith6 Responses to “LVMH- Leader of Luxury”
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